The Regular T-Shirt - Nature with Helping Hands
Why we made The Regular T-shirt
We set out to create the ultimate everyday T-shirt – timeless in style, exceptional in quality. Made from ultra-fine merino wool, it’s built to handle daily life and long journeys alike. With a fit you can count on and fabric that performs naturally, this tee is our answer to fast fashion: fewer pieces, better made.
The Helping Hand Print
The Helping Hands print is inspired by the philosophy that you must help yourself before you can help others. We all know we are living through a climate crisis, intensified by war. To help nature, we must first help ourselves — only then can we create a planet that sustains us all.
Using traditional linoleum printmaking techniques, artist and our Creative Director, Mikkel Fangel Poulsen, has created a unique artwork for our T-shirt prints.
Undyed & Honest
The Nature colorway is undyed merino wool, exactly as it comes from the farm. That means the color is never the same twice, and you may notice the occasional dark fiber or small imperfection. That's not a flaw. That's the honest material on your body, nothing added, nothing hidden.
Model info
Toke is 174 cm tall.
Weights 72 kg and wears a
Size M - Length Regular
Printed with Algae Ink
The globe is screen-printed with ALGAE INK™ from Living Ink Technologies, a water-based ink made from renewable algae biomass.
Machine Washable
Our X-Care™ treatment makes it fully machine washable at 30°C wool program
Why Merino Wool
Regulates your temperature naturally, warm when it's cold, cool when it's hot. Naturally antibacterial, so you can wear it several days in a row. Much softer than traditional wool, with no itch. Absorbs sweat without feeling wet.
A Transparent Supply Chain
Wool from Uruguay.
Spun in Italy.
Knitted in Denmark.
Made in Ukraine.
Technical Details
Composition: 100% Extrafine Merino Wool Yarn
Quality: Micron 17.5
Fabric weight: 190 g/m²
Fit: Regular Fit
Machine Washable Wool
In Biella, Italy, our wool undergoes X-Care® treatment and spinning to elevate its natural performance.s
X-Care® is a gentle, eco-friendly finish that enhances softness, strength, and durability—without compromising the wool’s natural breathability. After treatment, the fibers are expertly spun into fine, even yarns that ensure every garment is both luxuriously soft and made to last.
True quality begins with how it's made.
